The importance of innovation became apparent when startups with new business models disrupted established industries many of which are still grappling with the changing business landscape.Businesses have realized the crucial role played by innovation labs to improve their current business processes, for dreaming up new ideas and to bringing them to fruition.Innovation labs use the methods of agile startups, with the aim of coming up with new ideas that can either disrupt or complement the overall company. They can work independently from the parent company and have the freedom to ideate away from corporate constraints.In an innovation lab brainstorming relies...